What makes your company stand out? Today, workplaces are brimming with the newest amenities from espresso bars, yoga studios, quiet pods, libraries, and collaborative neighborhoods; trying continuously to find the perfect balance of productivity and employee satisfaction.
But are companies using workplace strategy to simply install the latest amenities or justify cramming more employees into increasingly smaller desk spaces? To realize the true benefits of deploying workplace strategy, firms must start with an understanding of their brand and corporate culture to create a space that maximizes work-life balance and productivity.
Not surprisingly, the investment management industry – one known for maximizing value and scrutinizing process – is at the forefront of embracing smart workplace strategy. We recently completed the NYC Headquarters for both Waterfall Asset Management and PineBridge Investments; while uniquely different, both organizations had similar goals in mind.